Information about Maverick Coffee Company use of cookies
The Maverick Coffee Co. website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.
We use the following cookies:
- Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
- Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
- Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
You can find more information about the individual cookies we use below:
Strictly Necessary Cookies
Our e-commerce platform, Shopify, requires these cookies to function.Here is a list of cookies that we use. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not.
- _session_id, unique token, sessional, Allows Shopify to store information about your session (referrer, landing page, etc).
- _shopify_visit, no data held, Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits
- _shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.
- cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart.
- _secure_session_id, unique token, sessional
- storefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.
- PREF, persistent for a very short period, Set by Google and tracks who visits the store and from where.
Analytical/Performance Cookies
These types of cookies help us understand how users interact with our website, including which pages were visited, how long was spent on a page and more. We also monitor screen recordings of key pages in order to learn and evaluate
the issues encountered by users. These cookies don’t identify you as an individual. All data is collected and aggregated anonymously. The tool we employ for this purpose is Google Analytics.
Functionality Cookies
This cookie helps us understand who you are, your preferences and the choices you make on our website. This allows us to tailor any communications you’ve asked to receive, provide you stock reminders you’ve requested or personalise the website experience. It also shows us when users, identifiable because they have previously filled in a form, revisit the website and the pages they browse. This cookie is usually identifiable by IP address and may utilise additional personal information. The information that these cookies collect may include personally identifiable information that you have disclosed when filling one of our forms. We will be transparent about the information we collect, why we collect it and what we do with it. We make a point of only collecting the information that is necessary for the transaction. For example, if you request a reply to a message, we will ask you for a telephone number, your email address and your name. If you don’t wish to accept these cookies, don’t fill in a web form or accept the consent request that's present upon your first visit to the website. Most Google users will have a preferences cookie called ‘NID’ in their browsers. A browser sends this cookie with requests to Google’s sites. The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language and the number of search results you’d like to see on each page.
Targeting/Advertising Cookies
This cookie is used to deliver content which is more relevant to you and your interests. This may be used to target advertising to you or limit the amount of times you see an advert. This also allows us to identify the effectiveness of our advertising efforts. We may share this data with advertising platforms we use, such as Facebook, Google Adwords, Linkedin or Twitter, to advertise to you or create lookalike audiences based on your interaction with our website and your interests.
When a user visits our website for the first time, they will see a pop-up asking whether or not they consent to our use of cookies. Consenting to this will allow all of the above cookies, while choosing to opt out will block all targeting and advertising cookies.
Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.
Except for essential cookies, all cookies will have expired after 26 months from your last visit.